Socially responsible consumption and marketing in practice: collection of case studies

Keyphrases

• Responsible Consumer 100%
• Socially Responsible Consumption 100%
• Socially Responsible Marketing 100%
• 21st Century 66%
• Positive Social Change 66%
• Not-for-profit 33%
• Marketing Strategy 33%
• Social Good 33%
• Sustainable Consumption 33%
• Integrated Solutions 33%
• Present Challenges 33%
• Changing Needs 33%
• Teaching Case 33%
• Organizational Activities 33%
• Individual Consumer 33%
• Real-life Case Studies 33%

Social Sciences

• Case Study 100%
• Outreach 33%
• Sales 33%
• Twenty-First Century 33%
• Marketing Strategy 33%
• Sustainable Consumption 33%
• Non-Profit 33%

Economics, Econometrics and Finance

• Social Change 100%
• Marketing Management 50%
• Public Goods 50%
• Sustainable Consumption 50%