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X-Men bromance: film, audience and promotion
Celia Lam
, Jackie Raphael
School of International Communications
Research output
:
Journal Publication
›
Article
›
peer-review
8
Citations (Scopus)
Overview
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Keyphrases
X-Men
100%
Film Marketing
100%
Bromance
100%
Celebrity
100%
Film Audiences
100%
Film Stars
33%
Celebrity Culture
33%
Social Media
16%
Cultural Discourse
16%
Futures Past
16%
Man-days
16%
Star Body
16%
Media Interviews
16%
Modern Culture
16%
Substantiality
16%
Heavenly Body
16%
Film Franchise
16%
Audience Response
16%
Dyers
16%
Video Response
16%
Contemporary Culture
16%
Ebb-and-flow
16%
Culture Group
16%
Group Interaction
16%
Media Audiences
16%
Promotional Videos
16%
Promotional Strategies
16%
Marketing Techniques
16%
Richard Dyer
16%
Viral
16%
Cultural Values
16%
Social Sciences
Social Media
100%
Case Study
100%
Contemporary Culture
100%
Cultural Values
100%
Promotional Strategy
100%
Group Interaction
100%
Arts and Humanities
Bromance
100%
Film Audiences
100%
Contemporary
33%
celebrity culture
33%
Case Study
16%
Technique
16%
Discourse
16%
Social Media
16%
Audience Response
16%
Cultural Values
16%
Contemporary Culture
16%
Modern Culture
16%
Expression
16%
Future Past
16%
Franchise
16%
Entity
16%
Group Interaction
16%
Nursing and Health Professions
Film
100%
Group Dynamics
25%
Social Media
25%