A dynamic gridding system for web page design tools

Eugene Chng; David Chek Ling Ngo

A dynamic gridding system for web page design tools

Eugene Chng, David Chek Ling Ngo

School of International Communications

Research output: Chapter in Book/Conference proceeding › Conference contribution › peer-review

Abstract

In all areas of design the grid format as a basis for design projects is absolutely necessary. Composing and designing spaces with a grid have become an essential tool for the practising designers. However, in the desktop or web and
electronic publishing tools, the grids or guidelines provided are mostly static in nature. Through the empirical studies we conducted while employing a classical modular system to multimedia and web screen design, we found that viewer judgements on over 50 candidates yielded an average of 74.5% preferring reformatted screens using dynamic symmetry grids over original screens. These
experiments showed prospects in adopting dynamic symmetry as a gridding system for web page design tools.

Original language	English
Title of host publication	Proceedings of the IASTED International Conference Internet and multimedia systems and applications
Editors	M. H. Hamza
Publisher	IASTED/ACTA Press
Pages	138-142
Number of pages	5
Publication status	Published - 2001
Event	IASTED International Conference Internet and Multimedia Systems and Applications - Honolulu, Hawaii, United States Duration: 13 Aug 2001 → 16 Aug 2001 Conference number: 5

Conference

Conference	IASTED International Conference Internet and Multimedia Systems and Applications
Abbreviated title	IMSA
Country/Territory	United States
City	Honolulu, Hawaii
Period	13/08/01 → 16/08/01

Keywords

Screen aesthetics
dynamic symmetry
gridding system
web page design tools

Cite this

@inproceedings{920611a43bc24f559adad82a9017ce9d,

title = "A dynamic gridding system for web page design tools",

abstract = "In all areas of design the grid format as a basis for design projects is absolutely necessary. Composing and designing spaces with a grid have become an essential tool for the practising designers. However, in the desktop or web and electronic publishing tools, the grids or guidelines provided are mostly static in nature. Through the empirical studies we conducted while employing a classical modular system to multimedia and web screen design, we found that viewer judgements on over 50 candidates yielded an average of 74.5% preferring reformatted screens using dynamic symmetry grids over original screens. These experiments showed prospects in adopting dynamic symmetry as a gridding system for web page design tools. ",

keywords = "Screen aesthetics, dynamic symmetry, gridding system, web page design tools",

author = "Eugene Chng and Ngo, {David Chek Ling}",

year = "2001",

language = "English",

pages = "138--142",

editor = "Hamza, {M. H. }",

booktitle = "Proceedings of the IASTED International Conference Internet and multimedia systems and applications",

publisher = "IASTED/ACTA Press",

note = "IASTED International Conference Internet and Multimedia Systems and Applications, IMSA ; Conference date: 13-08-2001 Through 16-08-2001",

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TY - GEN

T1 - A dynamic gridding system for web page design tools

AU - Chng, Eugene

AU - Ngo, David Chek Ling

N1 - Conference code: 5

PY - 2001

Y1 - 2001

N2 - In all areas of design the grid format as a basis for design projects is absolutely necessary. Composing and designing spaces with a grid have become an essential tool for the practising designers. However, in the desktop or web and electronic publishing tools, the grids or guidelines provided are mostly static in nature. Through the empirical studies we conducted while employing a classical modular system to multimedia and web screen design, we found that viewer judgements on over 50 candidates yielded an average of 74.5% preferring reformatted screens using dynamic symmetry grids over original screens. These experiments showed prospects in adopting dynamic symmetry as a gridding system for web page design tools.

AB - In all areas of design the grid format as a basis for design projects is absolutely necessary. Composing and designing spaces with a grid have become an essential tool for the practising designers. However, in the desktop or web and electronic publishing tools, the grids or guidelines provided are mostly static in nature. Through the empirical studies we conducted while employing a classical modular system to multimedia and web screen design, we found that viewer judgements on over 50 candidates yielded an average of 74.5% preferring reformatted screens using dynamic symmetry grids over original screens. These experiments showed prospects in adopting dynamic symmetry as a gridding system for web page design tools.

KW - Screen aesthetics

KW - dynamic symmetry

KW - gridding system

KW - web page design tools

M3 - Conference contribution

SP - 138

EP - 142

BT - Proceedings of the IASTED International Conference Internet and multimedia systems and applications

A2 - Hamza, M. H.

PB - IASTED/ACTA Press

T2 - IASTED International Conference Internet and Multimedia Systems and Applications

Y2 - 13 August 2001 through 16 August 2001

ER -

A dynamic gridding system for web page design tools

Abstract

Conference

Keywords

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Cite this