Research output per year
Research output per year
Search results
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2023
Connecting the dots between customer-perceived value of travel vlogs and Generation Z travel intention: The mediating role of online customer engagement
Jiang, Y., Zhang, X., Balaji, M. S. & Wang, T., 17 Oct 2023, Handbook of Customer Engagement in Tourism Marketing. Edward Elgar Publishing Ltd., p. 99-114 16 p.Research output: Chapter in Book/Conference proceeding › Book Chapter › peer-review
1 Citation (Scopus)